Our Process | Rowland Broughton

From site to soul.

The Convergent Method™ is Rowland+Broughton’s signature framework — both philosophy and process — that transforms how architecture is conceived, delivered, and experienced.

We believe timeless design isn’t the product of isolated disciplines. It emerges from their deliberate integration: architecture, interiors, landscape, art, and craft, brought together under a single unified vision.

This is where function becomes feeling. Where spaces define experience. Where legacy lives.

Rooted in Craft. Shaped by Vision.

Inspired by the Italian Bottega tradition, the Convergent Method is a modern atelier where masters across disciplines design in harmony — not in sequence.

It’s a belief system as much as a blueprint. One that marries beauty with purpose, honors hand craft, and adapts to the pace and complexity of 21st-century life.

“We sketch once we understand the soul of the project.”


— Sarah Broughton, FAIA, NCIDQ

We sketch once we understand the soul of the project.

Founding Principal, FAIA, NCIDQ

Seven Stages of the Convergent Method™

1

Discovery+Intention Setting

Unearth the client’s lifestyle, values, and emotional goals.
Design begins once we know what matters most.

2

Site Integration+Context Mapping

Treat the land as a partner, not a canvas.
Topography, light, history, and ecology shape everything from massing to art placement.

3

Schematic Co-Creation

Design begins as a conversation.
Clients, architects, interior designers, and landscape thinkers collaborate early to shape a shared vision.

4

Design Refinement+Craft Integration

Details become memory.
Every surface and sightline is refined with artisan collaboration, custom millwork, and meaningful restraint.

5

Documentation+Decision Transparency

Clarity at every step.
R+B’s proprietary guides and visual tools demystify design, helping clients make confident choices with minimal friction.

6

Build Support+Execution Oversight

We don’t hand off. We build with you.
R+B remains fully embedded through construction, managing artisans, refining materials, and ensuring precision.

7

Post-Occupancy Harmony

Design evolves with life.
We close the loop with fine-tuning, future phase planning, and continued stewardship of the design’s legacy.

More than a Process.
A Studio of Authorship.

Most firms offer design as a service.

We offer design as stewardship.

This approach allows us to deliver more than homes or hotels. We deliver spaces with clarity, identity, and staying power. It’s why R+B is trusted by curators, collectors, developers, and institutions alike.

Testimonials

See the Method in Action

Aspen Retreat Blending Architecture & Nature

1960s Home Reimagined

Jackson, Wyoming

– modern-day chalet with narrative-driven interiors

Stewardship begins with a conversation.

Download The Convergent Method™ PDF

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